2012-2013 New Product Competition Offers
$16,000 in Awards
Sponsored by the Dairy Research Institute® (DRI)
The Dairy Research Institute is committed to remaining on the cutting edge of product development to drive innovation and demand for dairy products and ingredients. The second annual New Product Competition challenges student teams to develop a new dairy product for the morning meal occasion, which includes any meal eaten before breakfast, for breakfast, as a morning meal replacement or morning snack.
The morning meal occasion is big and growing – representing more than 100 billion food or beverage occasions1 and an estimated $200 billion in sales. Research conducted by the Innovation Center for US Dairy demonstrates the gap for the dairy industry to develop new products and gain a greater share of these eating occasions where dairy is presently underperforming.
That’s why the Dairy Research Institute®, established by the America’s dairy farmers, is providing a platform for students to bring their knowledge and expertise to create new products for morning occasion.
The Dairy Research Institute Product Development Competition is closed for this year. Check back for details on the 2013-2014 competition.
1The NPD Group’s National Eating Trends® In-Home/Away-From-Home Database Two Years Ending May