How Does the Checkoff Help with Fluid Milk Innovation

  • Video

Anne Marie Splitstone, senior vice president for Dairy Management Inc.'s Global Innovation Partnerships, shares how the dairy checkoff works with fluid milk partners to create new and innovative value-added fluid milk products. She also gives us the criteria for how we select those partnerships and which dairy products consumers are most interested in right now.

Do you have an idea for an innovative and creative fluid milk product? Please email us at

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